By Industry

Connect product, marketing and revenue into clear growth metrics.

Acquisition in ad platforms, activation in the product database, revenue in Stripe or billing, and churn visible only after it happens. We connect product usage, marketing, CRM and billing into one growth view (MRR, activation, retention, CAC against LTV) and build the internal tools and AI features that keep losing to the product roadmap: churn-risk scoring, support triage, RAG assistants, admin consoles.

MRR & ARR · activation & retention · churn & LTV · custom AI agents built with Claude Code.

The challenge

The metrics that decide your future live in different tools.

Acquisition sits in ad platforms, activation in the product, revenue in billing, and no one view ties growth together.

Metrics scattered across tools

Product, marketing, CRM and billing never line up into one growth view.

A leaky activation funnel

Signups that never activate, and no clear read on where they drop off.

Churn you see too late

Customers leave before anyone spots the usage decline that predicted it.

MRR nobody fully trusts

Expansion, contraction and churn are reconciled by hand, so the number wobbles.

CAC and LTV live apart

Acquisition cost and lifetime value never sit side by side to judge payback.

Reporting steals build time

Engineers and ops rebuild the same board instead of shipping.

What we build

Acquisition, activation and revenue in one place

We connect product usage, marketing, CRM and billing, so you can see acquisition, activation, retention and revenue together, and put practical AI to work on the busywork.

Acquisition and funnel reporting

Signup to activation mapped step by step, so you see exactly where people drop.

Activation and retention metrics

Cohort retention that shows who sticks, who churns and what predicts it.

MRR, churn, and LTV reporting

New, expansion, contraction and churn reconciled into an MRR you can trust.

Product usage analytics

Usage tied to accounts, so health scores and churn risk are grounded in behaviour.

Custom AI agents and internal tools

Churn agents, ticket classifiers, RAG assistants and admin consoles, built with Claude Code so they never compete with your product roadmap.

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What changes

What changes when growth is measurable

One connected view of the funnel and revenue turns growth from a guess into a plan.

A funnel you can fix

Activation drop-off measured step by step, so changes can be proven.

Retention you can act on

Cohorts and churn-risk flags surface at-risk accounts early.

MRR you can trust

Expansion, contraction and churn reconciled into one reliable number.

Product tied to revenue

Usage linked to accounts and dollars, not just event counts.

Payback you can judge

CAC and LTV side by side, so you know which channels pay back.

The AI features you keep deferring

Churn agents, ticket classifiers and internal tools, built with Claude Code so they do not compete with your roadmap.

Getting started

A simple, low-risk way to get started

Three clear steps to working together, backed by commitments that keep the risk on us, not you.

  1. Step 1 We understand the problem and design the system We learn your goals, systems, and the questions you need answered.
  2. Step 2 We build it, and prove it works Tracking, dashboards, automation or AI, built to fit your business.
  3. Step 3 We deploy, monitor and keep improving it We keep improving it as your business grows and your questions change.
A no-risk way to start

We remove the risk of getting started so the decision is easy. Here is our commitment to you:

  • Free first consultationA practical working session about your data, workflows and AI opportunities, not a sales pitch. If we are not the right fit, we will say so.
  • Clearly scoped first projectWe agree on the deliverable, timeline, and price up front. No open-ended retainer required to begin.
  • You own everythingEvery pipeline, dashboard, workflow and agent we build is yours: your accounts, your code, documented, with no lock-in.
  • No long-term contract to startBegin with one focused engagement. Continue only if the results earn it.